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Belinda Parmar

Belinda Parmar
Belinda Parmar
Belinda Parmar

Best known for:

Empathy & innovation expert, author and corporate activist.


Belinda Parmar OBE is the CEO of The Empathy Business and pioneer of the world’s first empathy index, launched in the Harvard Business Review. Belinda is transforming the business world to become a more empathic place and is currently Empathy-In-Residence at a bank. Belinda was awarded an OBE for bringing more women into the UK’s technology industry. Belinda’s new campaign is #TheTruthAboutTech highlighting Tech Addiction and how we can be more digitally resilient. Her campaign was featured on the front page of The Guardian in March 2018, Woman’s Hour and ITV news in May 2018.


Belinda works with leaders to transform organisations from within using the power of empathy. We spend on average 50 years of our lives at work yet 1 in 10 people are unhappy in their jobs. Belinda changes cultures to bring more meaning and empowerment to people’s lives.  Belinda is leading an empathy revolution at work and has helped changed some of the world’s biggest banks and energy companies in Europe.

Belinda is an expert in nudge theory and works with companies to make hundreds of ‘empathy nudges’ in a company that come the grassroots of an organisation. Belinda’s focus is empathy in language, empathy in leadership and empathy in conflict. Belinda works with her team including a hostage negotiator to deliver empathy in conflict training and how to have honest productive conversations.

Belinda has received an OBE in 2015 for services to women in technology, been voted by Forbes as one of the most innovative women on Twitter and been chosen to be a Young Global Leader for the World Economic Forum. Her new campaign, The Truth About Tech, fights against Tech Addiction and has taken her to Davos in 2019 and had coverage on the front page of the Guardian.

Belinda is currently Empathy-In-Residence at Centrica, one of the world’s biggest utility companies.

Key subjects for talks:

  • Diversity
  • Cultural transformation
  • Empathy
  • Emotional intelligence
  • Technology

Fee range:

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Belinda brought her trademark warmth and sharp insight to our discussion. She is an expert on the subject of empathy and its vital role in how we engage most effectively with customers, partners and employees.

Lucy Birch, PwC

We wanted to take our learning to the next level and get some practical, tangible ways we can create more empathic changes. The empathy hostage negotiation workshop delivered on this and was one of the most engaging workshops I’ve ever had. Thank you.

Patricia Hyde, Zendesk

Every organisation and leader would benefit from the challenging business insight Belinda delivered. It made me realise how desensitised I’d become to the ‘norms of communication.’ It also took behavioural economics to a new level.

Sue Hayes, Managing Director, Barclays